The region has 25 large urban areas such as Bordeaux, Bayonne or Pau. The growth of its population, particularly marked on the coast, makes it one of the most attractive spaces of the French territory, counting in particular on the presence of seaside resorts (Arcachon, Biarritz and Royan), as well as several stations of winter sports.
Tourism is an important sector in an area with significant assets, starting with a mild, sunny climate and many well-known heritage sites. Its wide ocean front, is characterized by sandy beaches that often extend as far as the eye can see. Capital of the region, Bordeaux is known around the world for the vineyards of Bordeaux and Cognac.
From a cultural point of view, the region is marked by Basque and Occitan cultures. Its coast has seen the establishment of many companies specialized in boardsports, mainly surfing.
The South-West is a transit zone between the Paris region and the Iberian Peninsula, but also between the Atlantic Ocean and the Mediterranean region. For several years, this situation has involved the development of major roads and railways, particularly the Paris-Bordeaux-Toulouse-Spain high-speed line, which is reducing travel times, boosting the real estate market.